Pricing

Start free. Pay when
the signal pays for itself.

Every plan includes the full PMF methodology, the dashboard, word clouds and personas. NPS® surveys are included in every plan at no extra cost.

Free
Set up, explore, and collect — no card
$0forever
  • Full workspace setup & demo mode
  • In-app widget & share-link collection
  • 250 collected responses / month
  • PMF score, trend & word clouds
  • 5 personas
Indie
For builders shipping side by side
$24/ month billed annually
  • 5 projects
  • 3,000 email sends / month
  • In-app widget & SDK
  • 20 personas, reminders & auto-send
  • CSV / JSON / Excel export
MOST POPULAR
Growth
For teams acting on the signal
$41/ month billed annually
  • 10 projects
  • 10,000 email sends / month
  • AI Improvement Analysis
  • REST API, webhooks & Slack
  • 50 personas
Scale
For products with a serious base
$83/ month billed annually
  • Unlimited projects
  • 30,000 email sends / month
  • Everything in Growth
  • Unlimited personas, no FitSignal branding
  • Priority support
Need more than 30,000 email sends, SSO, or a DPA review?
Questions

Fair questions, straight answers.

What counts as a survey send?

One email invitation to one customer. Widget and share-link responses don't count against email sends — they’re part of every plan, including Free.

Can I try FitSignal before paying?

Yes — and better than a trial. Sign up free, set everything up, and explore demo mode: a realistic workspace with months of data, so you see exactly what you’d see live. Collect real feedback free via the widget or a share link. You only pay when you’re ready to email your customers.

Do I need a credit card to start?

No. Setup, demo mode, and widget/link collection are free with no card. You add billing only when you send your first email wave — backed by a 60-day money-back guarantee.

Will NPS® surveys cost extra?

No. NPS® surveys are included in every plan and share the same email send quota. License compliance is on us, not you.

Can I change or cancel anytime?

Yes. Upgrades apply immediately; downgrades and cancellations take effect at the end of the billing period. Downgraded accounts get a 7-day grace window to reduce usage.

Who owns the data?

You do. Export everything — customers, responses, analytics — as CSV, JSON or Excel at any time, on any plan. Deleting your account deletes your data, with a 30-day grace period.

Do unused email sends roll over?

No — quotas reset monthly. But since each user is only ever surveyed once per project, most teams use far fewer sends than they expect.

How does annual billing work?

Pay for 10 months, get 12 — Indie is $290/yr, Growth $490/yr, Scale $990/yr. Switch between monthly and annual from Settings → Billing.

The free plan is a real plan.

One project, the full methodology, and 250 collected responses a month via the in-app widget or a share link. Pay only when you’re ready to email your customers — backed by a 60-day money-back guarantee.